Accounting Weekly News Website
The Accounting Weekly site was launched in 2015 by the Southern African Institute of Business Accountants (SAIBA) and is a dedicated online news portal for accounting and finance professionals. The brief was for a site with “no images – only text” as the site is purely news with the majority of viewers accessing it via mobile devices. One of the deliverables was provision for display ad’s for all of their sponsorhip partners. Another deliverable was for the newsletter signup to be integrated with the Sendinblue email campaign tool. This integration automates the process of adding all signups to a contact list within Sendinblue who are then automatically emailed a weekly newsletter roundup of the weeks accounting news.